Leading global fashion technology company Alvanon, in partnership with top fashion schools, has launched a series of ‘Fit Studios’ in Amsterdam, Hong Kong, London, New York and Shanghai (with Milan coming soon). The Fit Studios will enable designers, fashion brands and retailers to try their garments on full form physical mannequins in a safe and private space, ensuring their collections achieve the best possible fit for their target demographic.
The Fit Studio will offer dedicated design and fit space in Alvanon's Hong Kong, London, New York and Shanghai offices. Featuring a full line-up of fit forms across men’s, women’s and kids’, the studios can either be rented out by brands who are looking to test out their fit standards or used by designers practicing their skills on a form that represents realistic body shapes.
The company teamed up with Meesteropleiding Coupeur and L'Istituto Secoli for their Amsterdam and Milan locations, respectively. In an effort to help foster young talent, Alvanon is donating 100% of the money earned from the Fit Studio rentals to academic institutions in the form of scholarships.
“We started the Fit Studio with the aim of making it accessible to all designers who may need it,” explains Janice Wang, CEO of Alvanon. “Each Fit Studio meets a different need depending on their location and we hope they attract students, brands and companies alike who are looking to develop the skills they already have and practice their craft on full form mannequins, at The Fit Studio,” she says.
To learn more about how to book a fit session, please visit alvanon.com/fitstudio.
The Fit Studios:
AMSTERDAM, Meesteropleiding Coupeur Jan Maijenstraat 11-15 1056 SE Amsterdam, Netherlands
HONG KONG 29-37 Kwai Wing Road, 10/F. Sing Mei Ind. Bldg Kwai Chung, N.T.
LONDON 20 Eastbourne Terrace Paddington, London W2 6LG
MILAN, Istituto Secoli Viale Vittorio Veneto, 18/A, 20124 Milano MI, Italy
NEW YORK 145 W 30th St #10 New York, NY 10001
SHANGHAI Room F42, 6/F, Shanghai Mart, 2299 Yan'an W Rd, HongQiao, Changning Qu, Shanghai Shi