Showcasing the best that the contemporary fashion industry has to offer, Hyve Group's Jacket Required also captures the independent spirit of a world style capital. With its roots in East London, Jacket Required features the leading brands from across the globe, and attracts buyers from as far afield as Japan, Korea and the USA, as well as key stores from across Europe.
Conceived by industry insiders who continue to work hand-in-hand with the Hyve team, Jacket Required has become a key hunting ground for buyers in search of new names and has earned itself an enviable following among the fashion press, with the likes of GQ, Esquire, Monocle and Sportswear International among regular press attendees.
Jacket Required is the only dedicated menswear trade show in the UK. Held in the historic Old Truman Brewery, Jacket Required is located in the heart of East London and is synonymous with Shoreditch style.
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